Everything has changed for the better
Having a modern website is absolutely necessary for protecting your online reputation, for doing business effectively, and for communicating with others. Consider this question: in 5 years how many times did you upgrade your cell phone? If you said 2 or 3 times then you are on track with the national average. So why, then, did you make the upgrades? To stay current, fresh, and to help ease communication efforts, right? Websites work the exact same way, and having a modern one that reads and functions as such is vital to the service you are offering. The great thing here is that you can achieve this without paying lots of money. In fact, you can get one without paying a single cent. When you choose a cool free design from webstarts.com, you are putting yourself at the forefront of digital modernism, and your audience will feel refreshed rather than repulsed at your stagnant efforts.
Are the Changes to Web Designs all that Noticeable?
A Guide to Creating Iconic Brand Identities
by David Airey
Feed your bookshelf
There are a lot of books out there that show collections of logos. But David Aireys Logo Design Love is something different: its a guide for designers (and clients) who want to understand what this mysterious business is all about. Written in reader-friendly, concise language, with a minimum of designer jargon, Airey gives a surprisingly clear explanation of the process, using a wide assortment of real-life examples to support his points. Anyone involved in creating visual identities, or wanting to learn how to go about it, will find this book invaluable. – Tom Geismar, Chermayeff & Geismar
In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.
David not only shares his experiences working with clients, including sketches and final results of his successful designs, but uses the work of many well-known designers to explain why well-crafted brand identity systems are important, how to create iconic logos, and how to best work with clients to achieve success as a designer. Contributors include Gerard Huerta, who designed the logos for Time magazine and Waldenbooks; Lindon Leader, who created the current FedEx brand identity system as well as the CIGNA logo; and many more.
Readers will learn:
Why one logo is more effective than another
How to create their own iconic designs
What sets some designers above the rest
Best practices for working with clients
25 practical design tips for creating logos that last
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These books will inspire you:
T-shirts are walking vector art galleries
Very few do it better than Threadless. They seem to be a magnetic source for some of the best vector illustrators around and their success is no doubt magnified by the customers who gobble up these cotton billboards.
Take a closer look at Threadlesss
If you want to see what a decade of t-shirt design genius looks like, pick up the Threadless Book. It makes an excellent addition to your design library and a terrific gift for that person who has it all. Check it out:
Every so often, an artist comes along that just takes your breath away. Hong Yu Cheng is just such a person. Siren is a digital image that stopped us dead in our tracks here at Vectorvault. Like many of Yu Cheng Hong’s characters, she feels so real and alive. That’s what makes it, and his portfolio so special.
Please keep these coming.
Cam’t get enough? Here are some more of his characters:
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