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Beer Packaging Design – Cervecería Sagrada


Design heavyweight José Guízar knows how to take beer packaging design all the way to the top turnbuckle.
This stunning execution is enough to turn a few heads at the bar with their mysteriously-dangerous face mask labels. And like the sport itself – I don’t care if this beer is fake. As a designer, it’s more important to me that it entertains.
This beer has my shoulders pinned even before my lips touch the bottle. An Intercontinental Champion of Packaging Design.

“The whole concept behind the brand and packaging is inspired by the golden era of lucha in the 1950’s, when movie heroes were not Superman or the X-Men — but El Santo and his wingmen, who fought creepy monsters driving a silver ’52 Alfa Romeo with surf music on the background. The variety of styles are named after fictional characters also inspired by the vintage lucha style; “Black King” Imperial Stout, “Blond Gomez” Lager and “The Vampire’s Son” Red Ale.”


Vector Packaging Design: Yellow Jacket BBQ Sauce


“Here’s a peek at a packaging project that is currently in the works for Saltwater Marsh Bar-B-Q. A small group of Florida students have been contemplating their own line of Bar-B-Q sauces & needed a little help with the branding portion of thier project. Their open minds, motivation & enthusiasm have made the labeling work a lot of fun… I don’t think I’ve ever met a group students that have been more oganized & on top things… it’s great! We still have a few tweaks here & there to make, but I’m so stoked about how the design is shaping up that I couldn’t wait to post the progress. Hope you enjoy!”

Designed by Kendrick Kidd

The Dieline via Notcot