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Stylish Lures – Eric Erickson

March 16, 2011 by Adam Jarvis 3 Comments

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Even fish appreciate great design I suppose.
Until now, most fishing tackle was designed by some dude in hip waders at the cottage. Now, Eric Erickson is taking that art to new heights with lures that appeal to aquatic art lovers as well.
These lures called “POPPERS” may not be popping up all over the tackle shop this season, but rest assured – fish with good taste do not stand a chance. Beware.

“The lures I create are meant to symbolize a modern Trojan Horse. The intent is to entice, engage, and captivate the mind of the observer. They exemplify a time of intimacy with our weaknesses as a consumer. From fast-food to fashion, I enjoy studying why people buy and consume the things they do and the way they do it.”

Get hooked on the entire series here.
[FrontpageSlideshow fs_cats=1422 fs_slides=10 fs_main_width=600px fs_main_height=300px fs_slide_width=100% fs_orderby=rand fs_rounded=0 fs_template=default]

Filed Under: inspiration, Vector Art, Vector Products Tagged With: cast, fish, fishing rod, lure, popper eric erickson, sport, water

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Comments

  1. kraise says

    July 7, 2011 at 8:55 am

    Very interesting. Never would have thought to make a connection between fishing and art/design but his message is very clear: consumerism. I think the majority of us really are consumed in it!

    Reply

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