The packaging features a vector illustration by Yehrin Tong that has been produced in electroluminescent ink. The animated effect is created with the help of an electric current from a small battery at the bottom of the pack and a hidden mechanical switch is triggered when the packaging is picked up from the shelf. And Voila! –
Let there be light.
Webb deVlam has created packaging for gin brand Bombay Sapphire that illuminates when the box is lifted off of the shelves. Absolutely brilliant (pardon the pun, but it’s appropriate here).
[Read more…] about Bombay Sapphire Self-Illuminating Package by Yehrin Tong
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Vector Packaging Design – Issey Miyake Evian Water Bottle
Issey Miyake is a designer who is known for pushing the limits. His accomplishments as a fashion designer and visual artist are well documented.
This is his take on the Evian water bottle. It’s bright and cheerful and marketable. And judging by the website, the brand has put a significant investment behind promoting it.
Personally, I like it. It’s worthy of sticking a flower into it.
After previously having worked with Jean-Paul Gaultier, Paul Smith and other high fashion designers, French water brand Evian has now gotten together with Japanese designer Issey Miyake. Check out the video clips and images, showcasing the design and design process of the bottle.
via: highsnobiety
